SPOT COFFEE

 

Eye Engine had the opportunity to revamp the branding for Spot Coffee, a chain of ten cafés located in the U.S. & Canada. The Client requested an updated & modern look that didn't skew too far from their roots. Their signature color – purple – was brought to the forefront, setting Spot Coffee apart from their competitors. The new brand identity system has given their print, collateral & signage a consistent look & feel. The culmination of work has boosted brand loyalty in established markets, built brand awareness in new markets, and increased Spot Coffee's bottom line.

CONCEPT DEVELOPMENT

BRAND IDENTITY

ART DIRECTION

COPYWRITING

LOGO RE-DESIGN

GRAPHIC DESIGN

ILLUSTRATION

PHOTOGRAPHY

POST-PRODUCTION

PRINT PRODUCTION

SERVICES  RENDERED